about us

ooluroo’s vision is to make the world’s place-based information visible for all, tailoring it to here-and-now needs, through a deep understanding of habit and lifestyle.

Company Story

ooluroo is brought to you by Theorem, a trailblazing digital marketing company delivering next-level solutions. Theorem used their deep industry knowledge to develop this pioneering platform that transforms the visitor experience into a journey of serendipitous discovery.

ooluroo is committed to human-centered innovation. We use deep knowledge of digital technology and social habits to connect to enhance real-world experiences.

Incubated at Theorem, ooluroo was engineered by people who truly know digital. Backed by Theorem’s operational maturity and history of digital program successes for some of the industry’s biggest players, such as epsilon, Hearst, Pandora and Microsoft, ooluroo applies technology to real-life scenarios to create surprising solutions with people in mind in an effort to change the way visitors move through public spaces.

Our Team

Jay Kulkarni

Founder and

Jay Kulkarni founded Theorem, Inc., the company where ooluroo was incubated, in 2002. Over the last 12 years, Kulkarni has been the driving force behind the company’s extraordinary expansion. Prior to founding Theorem, Jay was one of the earliest employees at DoubleClick, where he headed up product management for advertiser solutions and email platforms. As a veteran in the online advertising space, Jay is published by several leading trade publications and is a participant in the digital marketing conference circuit.

Don Moore

Vice President of Business Development

Don Moore leads new business development where his passion for a deep understanding of a client’s goals and how to best leverage Ooluroo’s creativity, technology and innovation, are an asset to any business building campaign. Don has over two decades of proven digital and traditional marketing and sales leadership with some of the world’s most prestigious, fast paced companies including Johnson & Johnson, GOOGLE and The Publicis Groupe.

Corey Wendling

Vice President of

Corey Wendling is an accomplished IT executive with over 20 years of experience designing and developing consumer and enterprise solutions for large-scale consumer service companies, such as Verizon Wireless. His systems have utilized a broad array of hardware and software technologies, from Bluetooth beacons to enterprise-grade backend cloud platforms, to support millions of customers and generate hundreds of millions of dollars in revenue.

Greg Libertiny

Senior Vice President,
Finance and Business Operations

Greg Libertiny is a broad-based executive with extensive experience in operations and finance. His early career was spent with industry titans RCA, General Electric and MCI. His collective experience has been global in nature and spans a variety of industries and sectors, including information, communications, technology (collectively “ICT”), manufacturing, distribution and green/renewables.

Careers at Theorem

The ooluroo team is looking for motivated candidates who want to help revolutionize visitor experience and advance marketing insights.

Apply Now